Who is Hoppekids?

The New Hoppekids
kids playing
hoppekids logo
half high bed with slide

In October 2021, Hoppekids got a new logo. The fiery red heart you used to see above the “i” in our logo, has been given new life and has been replaced by a vivid green heart.

Now, this doesn’t mean we’ve lost our flaming red passion for children’s furniture. On the contrary! We feel refreshed, renewed, and ready to take on the world – with Heart & Soul.

The Green Heart

Since 1995, Hoppekids mission of creating the safest and most sustainable children’s furniture has reached new audiences and customers globally. We have been – and are still – producing children’s furniture with heart and soul. An agenda which has been reflected in our logo with a warm red heart.

Over time, Hoppekids has evolved and grown into a sustainable front runner, having achieved the Nordic Swan Ecolabel as the first and (so far) the only for our modular children’s beds. We are now working towards a more circular business model, and we are certain this is the necessary path to take. There is no planet B, and we want to be part of the solution – not the problem.

We are clear about our mission and our path, but what about our logo?

We want our logo to be simple and true to the brand, but at the same time, it needs to encompass the work that we do and the mission we are working towards. We have decided to move our logo in a greener direction to match our mission of creating the safest and most sustainable children’s furniture.

With Heart & Soul