Anja Gaede

SPOTT trend business

Anja has worked over 14 years as a trend forecaster and specialized understanding the lifestyle consumer.


Susanne Nielsen

Jubel Design Studio

Susanne is specialized in graphic design for the lifestyle industry. Furthermore, she is a skilled print designer with a natural eye for the contemporary look.

The design team behind our 2020 series


Graphic designer Suanne Nielsen of Jubel Design Studio and trend forecaster Anja Gaede of SPOTT trend & business are the duo behind the new 2020 designs of Hoppekids. 

In the creation of themes and concepts for Hoppekids the duo combines Susanne’s creative graphics skills and Anja’s trend and consumer insights. They strive to turn future trends into relatable products in tune with both time, trends and especially the little customers of Hoppekids.