Wavy, sun-drenched lavender fields as far as the eye can see. Girls in beautiful, flourished dresses on a shopping trip in the streets of Paris. Blossomed pillows in Grandma’s comfortable sofa. The Beautiful Bloom-universe is many things, but most of all it’s a universe with room for dreams and memories. A universe where the beautiful, purple colors reflect in the endless summer holidays and the amazing children’s world where the imagination runs freely for fun and games.